Strategy

Strategy Blogs

​Strategy is the themes, goals, and aggregate of actions that create a differentiated position valued by your customers.

Strategy should include,​

  • ​A Strategic Themes, such as leading edge or total solution, that your customers immediately recognize
  • Creating a moat that defends your position against competitors and future trends
  • Identifying goals and the people, projects, products, and resources to achieve them
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Ask “Have You Ever…” to Find the Value Your Business or Startup Should Provide
Finding clarity in the value you provide can give you a great sense of focus and energy. Two questions can[...]
Your Theory of Business – Is Your Business Based on Reality?
Do you have a valid Theory of Business? A valid theory of business is extraordinarily powerful. Purpose A Theory of[...]
Values? Do We Need Them? Ask United Airlines.
I was shocked earlier this week to see the video of United Airlines forcibly dragging a doctor off one of[...]
Creating Your Core Value Statement
Value statements, rather than being long statements no one can remember, should be concise statements that are so clear everyone[...]
Putting Your Organization’s Core Values into Practice
Don’t just post Core Values in a frame and hang them on the wall! Executives and managers should live by[...]
14 Top Tips for a SWOT Analysis that Works
A good SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats/Trends) identifies factors that impact your Strategic Business Objective, tactic, project, or product.[...]
Do You Know the Difference! Goals or Objectives? Mission Statements or Vision Statements?
If your meetings use terms like vision and mission, goals and objectives, and strategy and tactics, then I bet some[...]
The Trapeze Theory of Change – Great Dashboards Don’t Help if Nothing Changes
As readers of Critical to Success I’m going to assume you are interested in improving your own performance and productivity[...]
How to Create a SWOT Analysis
A SWOT analysis can help you discover the best direction to move, strengths you can take advantage of, and weaknesses[...]
Analyzing Business Strategy and Projects with SWOT Analysis
The following lists are meant to get you started thinking about topics in each of the four quadrants. You may[...]
Where SWOT Analysis Go Wrong
One best practice tool that’s almost always used (or should be used) before making a change in organizations, projects, or[...]
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