I really like to help people learn and get ahead, so when I see information that can help others, I just have to write and speak about it. Somehow that “hobby” has driven me to write 27 books published by Macmillan and J Wiley press.
My books have sold approximately 3,000,000 copies and have been translated into 19 languages for countries ranging from South Korea to Romania. Four titles became international best-sellers. And the book “Balanced Scorecards and Operational Dashboards with Microsoft Excel” has earned a five-star rating on Amazon and has been the #1 rated book on Balanced Scorecards and dashboards multiple times. What’s amazing to me is that it has been, with the exception of a few nights on deadline, a tremendous amount of fun!
Connect! – the marketer’s guide to becoming more relevant, effective, and successful within the new marketplace.
Connect is the marketer’s guide to remaining relevant, effective, and successful in the new digital marketplace.
This book outlines the massive paradigm shift currently taking place within the industry and provides the insight and perspective marketers need to stay on board. Readers will find guidance toward reaching a customer base that sees marketers as an unnecessary annoyance, and strategies for engaging those customers at key points throughout the marketing lifecycle. The book’s scope encompasses both digital and real-life avenues, discussing the new ways of thinking and the new tools and processes that allow marketers to function in the tough new world. Connect is published by J Wiley.
Based on years of experience, these step-by-step methods will help you develop Balanced Scorecards and operational dashboards that drive strategic execution and operational performance. This book continually ranks #1 or #2 on Amazon for Balanced Scorecards and Excel dashboards. Published by J Wiley.
“Balanced Scorecards and Operational Dashboards with Microsoft Excel” will show you step-by-step how to:
A few of my previous books published by Macmillan are,
Using Microsoft Excel 97, Special Edition
Using Office 97 with Windows 98, Special Edition
Using Office 97 Word and Excel, Special Edition
Using Microsoft Word 97, Special Edition
Using Excel for Windows 95, Special Edition
Using Word for Windows 95, Special Editions
Using Word Version 6 for Windows
Using Excel Version 5 for Windows
Using Excel 5 for Macintosh